2026
20th Anniversary: The Next Chapter
We are celebrating our 20th anniversary by planning for the next five years.
KONA • SINCE 2006
20 years of innovation & commitment — the next 5 years start now
Built from scratch. Driven by quality, community, and development — year after year.
2006
Kona Sports is established
The vision takes shape — the first image of a Kona SUP is created.
2007
All Winds Are Kona Winds
A philosophy is born and sets the direction forward.
2008
Kona School & World Cup
Education and competition meet — the foundation for community is built.
2016
Brand of the Year
International recognition at Surf Expo.
2020
Record sales
Over 10,000 boards sold.
2025
The SUP App
Training, technology and community — all in one platform.
Our history
Kona Sports products are sold all over the world today. We are the ones who work in the team
proud of. Our major competitors come from Hawaii and
Australia. Ever since Kona Sports was founded in 2006, we have been competing
using Scandinavian design and quality.
Sustainable innovation guides us. We are in constant motion to heal
time to give our customers ever-better products to be loved and
be used for a long time.
Kona Sports was founded as a windsurfing company and it is
still a natural part of our DNA. When SUP (stand up paddling)
When we came to the Nordic countries, we were pioneers.
We had the expertise to unite several worlds – effective board design,
smart manufacturing technology and in-depth knowledge of biomechanics. These
competencies are gathered in our products for SUP racing and
SUP training.
Our history is carried by our team. Therefore, please read more about our team members and their history.
Below you can see a picture of SUP with a Kona One. The picture is from Varberg 2006, and it is Gustav Cavalli who waves SUPs.